Privacy Policy
Last updated: 25 April 2026 · Governed by DPDP Act 2023 & IT Act 2000
01 Who We Are
SheSnake is an online athleisure brand. Our website is shesnake.com. We are committed to protecting your personal data in accordance with India's Digital Personal Data Protection (DPDP) Act, 2023 and the Information Technology Act, 2000. We collect and process your data solely to fulfill your orders and improve your experience — nothing more.
02 Data We Collect
· Identity — name, email address, phone number · Address — shipping and delivery address · Payment — processed securely via Razorpay (we never store card or UPI details) · Order — products purchased, order history · Usage — pages visited, device type, IP address (via cookies, with your consent)
03 Why We Collect Your Data
· To process and fulfill your orders · To send order confirmations and shipping updates · To respond to customer service queries · To improve our website and product offerings · To comply with legal and regulatory obligations
04 Legal Basis — DPDP Act 2023
Under the DPDP Act 2023, we process your personal data based on your consent (given at checkout) and for legitimate purposes necessary to fulfill your order. You may withdraw consent at any time by contacting us at privacy@shesnake.com. Withdrawal of consent will not affect the legality of processing already completed.
05 Data Sharing
We share your data only with the partners needed to operate our business: · Shopify — secure e-commerce platform (your order, account and cart data) · Razorpay — payment processing (PCI-DSS Level 1, RBI regulated) · Shiprocket — order shipping and tracking · Shopify Analytics — first-party commerce analytics (pageviews, add-to-cart, checkout events) We do not sell your data to any third party. Ever. We do not currently use Google Analytics, Meta Pixel or any cross-site advertising trackers.
06 Your Rights — DPDP Act 2023
· Right to Access — request a copy of your personal data · Right to Correct — update inaccurate or incomplete personal data · Right to Erase — request deletion of your data (subject to legal retention obligations) · Right to Grievance Redressal — raise a complaint with us or the Data Protection Board of India · Right to Nominate — nominate someone to exercise your rights in case of death or incapacity To exercise any right: privacy@shesnake.com — we respond within 30 days.
07 Cookies
We use essential cookies for the shopping cart, session management and checkout flow on Shopify. First-party commerce analytics cookies record aggregate pageviews and add-to-cart events to help us improve the store — set by Shopify, not shared with third parties. You can manage or withdraw cookie consent at any time via your browser settings. We do not use cross-site advertising trackers.
08 Data Retention
We retain your personal data for as long as necessary to fulfill your order and comply with Indian legal requirements — typically 7 years for financial records under the Companies Act and GST rules. After that period, your data is securely deleted or anonymised.
09 Security
We implement industry-standard security: SSL/TLS encryption on all pages, secure payment processing via Razorpay (PCI-DSS Level 1), and restricted access to personal data. In the event of a data breach affecting your rights, we will notify you and the Data Protection Board within the timeframe required by the DPDP Act 2023.
10 Grievance Officer
As required under the IT Act 2000 (Section 43A) and DPDP Act 2023, our Grievance Officer can be reached at: SheSnake privacy@shesnake.com We will respond to your grievance within 30 days.
11 Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be communicated via email or a prominent notice on our website at least 7 days before taking effect. Continued use of our site after changes constitutes your acceptance of the updated policy.